A man has died after a medical emergency in a Suffolk town centre. 

Police and ambulance crews, including the air ambulance, were called to the incident at Iceland in North Street, Sudbury at about 3.30pm on Thursday. 

East Anglian Daily Times: The air ambulance landed at Sudbury Cricket ClubThe air ambulance landed at Sudbury Cricket Club (Image: Contributed)

A spokesman for the East of England Ambulance Service said paramedics were called to reports of a medical emergency and sent two ambulances, an ambulance officer vehicle, Suffolk Accident Rescue Service and the East Anglian Air Ambulance to the scene. 

A man was pronounced dead at the scene. 

The supermarket was cordoned off while emergency services attended the scene. 

The air ambulance was seen landing at Sudbury Cricket Club.